AS Andy Murray today reflects on a £1434 ($2500) fine imposed on Great Britain's tennis association for his foul-mouthed tirade at an umpire during the weekend Davis Cup loss to Serbia and Montenegro in Glasgow, perhaps the Scot needs to re-assess his role model.
Long regarded as looking up to John McEnroe, it might do Murray more good, if he is to realise true potential, to reflect on the catalyst which spurred the original "super brat's" nemesis - namely, Bjorn Borg.
Though Wimbledon champion for five successive years from 1976-80, Borg has admitted he might never have reached first base if he had not taken a good hard look at himself - something 18-year-old Murray needs to take on board urgently
"I was a real nutcase," Borg has acknowledged. "I swore, threw my racket around and cheated."
Eventually Borg was suspended for six months by Sweden's tennis authorities, banned even from practising at his club.
Emerging from that stand-down, while admittedly much younger than Murray, Borg said "It was a devastating experience". He vowed to control his mind and emotion on a tennis court as no-one had before - and new heights of excellence were explored by the Swede once he had ice in his head as well as fire in his belly. Suffice to say: would that Murray - who, it must be stressed, stands accused only of profanity during Saturday's doubles defeat along with Greg Rusedski - comes back from adversity in similar fashion to maestro Borg?
However, is there not something nauseating about luminaries queuing up to defend the Dunblane teenager who was charged with abusing Tunisian official Adel Aref - quite apart from refusing to perform the traditional gesture of shaking hands?
At least GB captain Jeremy Bates, pictured below, showed a sense of responsibility to the game at large by revealing he had taken Murray aside. "I had a chat with Andy but what was said remains between me and him.
"It was a private conversation and you have to respect I'm not going to talk about every conversation I have with a player. He is grown up. We don't need to talk about it too much," said Bates, and such an in-house stance is understandable when talking of his dealings with a player whose defence appeared to revolve around the fact that footballers escape being engulfed in an outcry for calling referees.